Beyond the Pill: Unlocking Pharma Growth in Emerging Markets
Emerging pharmaceutical markets, such as Brazil, Russia, India, China, and Turkey, are prime locations for innovative sales strategies. Facing global
Pharma Marketing
Pharma Marketing
How Pharmaceutical Marketing Affects Medicine, Patient Outcomes, & Costs
Pharmaceutical marketing exerts a profound influence on modern medicine, shaping prescribing practices, patient perceptions, and even healthcare costs. As the
Pharma Marketing
Top Pharmaceutical Marketing Strategies in 2025
Marketing strategies: classifications and methods. 1. Basic 4P Strategy Framework Product Strategy : Build competitive advantage through differentiated design or
Pharma Marketing
Key Opinion Leaders: The Human Voice Behind Pharma Marketing
In the global pharmaceutical industry, credibility often trumps creativity. Amid growing skepticism toward traditional drug marketing, Key Opinion Leaders (KOLs)—influential physicians,
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Do you need marketing strategy to beat competitors?
Marketing strategy is a comprehensive plan that outlines an organization’s overall approach to marketing its products or services. It involves
Pharma Marketing
How Pharma Cos influence what Doctor prescribes
Pharmaceutical marketing is one of the most influential forces in healthcare. Across the globe, drug companies spend billions each year
Pharma Insights
Pharma News
India’s Economy & Ayurveda: Growth Synergy
India’s economy changed recently. Ayurveda is making a big comeback. This ancient medicine is over 5,000 years old. It’s not
Pharma Marketing
Employee Readiness Fuels Pharma Commitment
Get Your Pharma Team Ready. Win. Based on recent studies, employee change readiness in the Indian pharmaceutical sector is significantly influenced
Pharma News
Pharma Resources
India Pharma Success: Growth, Market & Strategies
India’s pharmaceutical industry has become a major global player through rapid growth, innovation, and strong exports. Understanding this success requires
Pharma Resources
AI Powers Pharma Supply Flow
AI and Personalized Medicine in Pharmaceutical Supply Chains Intelligent Hospital published a report in its September 2025 inaugural issue. Advanced
